Discuss
The Purpose-Built Platform for People Insight
Overview
Discuss is a comprehensive platform designed for conducting online focus groups, in-depth interviews (IDIs), and other forms of qualitative research. It provides tools for live conversations, participant management, and insight generation, enabling global brands to connect with consumers and make more informed decisions. The platform emphasizes bringing customer voices directly into the decision-making process through its robust video-first approach.
✨ Key Features
- Live Video Interviews & Focus Groups
- Mobile Screen Sharing
- Interactive Whiteboards & Polls
- Backroom for Observers
- Automatic Transcription
- Sentiment Analysis
- Video Clip Creator & Highlight Reels
- Participant Recruitment & Management
🎯 Key Differentiators
- Purpose-built for moderated qualitative research
- Integrated global recruitment services
- Strong focus on live conversation and human-led insights
Unique Value: Enables businesses to have live, in-depth conversations with consumers globally and turn those conversations into actionable insights quickly.
🎯 Use Cases (5)
✅ Best For
- Global consumer insights for product innovation
- Testing marketing campaigns across different regions
- Understanding customer journeys through in-depth interviews
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Large-scale quantitative surveys
- Unmoderated usability testing
🏆 Alternatives
Offers a more specialized and robust toolset for moderated video focus groups compared to general video conferencing tools like Zoom, and provides integrated services that some competitors lack.
💻 Platforms
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (Enterprise tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
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