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HubSpot Email Marketing

Create, personalize, and optimize your marketing emails.

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Overview

HubSpot's Email Marketing tool is part of its broader Marketing Hub and is built on top of the HubSpot CRM Platform. This allows businesses to create deeply personalized and data-driven email campaigns based on a complete view of their customer's interactions.

✨ Key Features

  • Drag-and-drop email editor
  • Email marketing automation
  • A/B testing and analytics
  • Deep CRM integration
  • List segmentation
  • Personalization tokens

🎯 Key Differentiators

  • Native integration with a world-class CRM
  • Complete inbound marketing platform (blogs, SEO, social)
  • Extensive educational resources (HubSpot Academy)

Unique Value: Connects your email marketing directly to a powerful CRM, giving you the data and tools to create a truly personalized customer experience across all touchpoints.

🎯 Use Cases (4)

Nurturing leads from the CRM Sending personalized marketing emails based on lifecycle stage Automating email follow-ups for sales Running data-driven email campaigns

✅ Best For

  • Inbound marketing for B2B companies
  • Aligning marketing and sales teams

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Users needing a simple, standalone newsletter tool
  • Companies with a very small budget

🏆 Alternatives

Salesforce Marketing Cloud ActiveCampaign Marketo

Unlike standalone email tools, HubSpot provides a single source of truth for all customer data, eliminating data silos and enabling more effective marketing.

💻 Platforms

Web iOS Android API

🔌 Integrations

Salesforce Shopify Zapier Google Workspace Microsoft 365 Hundreds more in the HubSpot App Marketplace

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (Professional tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ SOC 2 Type II ✓ ISO 27001

💰 Pricing

$20.00/mo
Free Tier Available

✓ 14-day free trial

Free tier: Up to 2,000 email sends per month with HubSpot branding.

Visit HubSpot Email Marketing Website →